Pharma Sales Intelligence
Fresh Data, Connected
Contacts. Drugs. Conferences. Signals.
Connected Data, Always Up to Date
Why Athena BDA?
Purpose-built for teams selling into pharma. Everything your BD team needs to identify, prioritise, and reach decision-makers.
Connected Intelligence
Drug data. Contact data. Conference data. Your warm connections. Athena brings it all together so you can personalise your outreach and spot opportunities others miss.
Unlock Precision Targeting
Targeting "mid-pharma" or a list of 15 companies is outdated. Athena unlocks something better: pinpoint brands, divisions, and pipeline opportunities.
Pharma-Specific Intent
Generic intent tools don't understand pharma. Athena tracks the signals that matter: pipeline milestones, new approvals, job changes — mapped to the stakeholders who control spend.
Exclusive Pharma Focus
A solution built exclusively for teams selling into pharma, shaped by 15 years of hands-on industry experience.
New category · Looking for partners
Introducing Vertical Sales Intelligence
We proved the model in pharma. Now we're looking for Vertical Franchise Partners to build the next vertical on the Athena BDA infrastructure.
Contact Portal
Access a pre-built database of pharma contacts, enriched with industry-specific data to help you find the right people faster.
Pre-Built Database
80K+ pharma contacts across 600+ brands and 35 pharma-specific role types. Ready to use out of the box with no setup required.
Continuously Updated
The database is refreshed every month to remove stale contacts, update job titles, and identify new leaders moving into roles across pharma.
Enriched Pharma Data
Contacts are enriched with pharma-specific data not available in other databases, including therapy area, disease, brand, role type, and geographical remit.
Highly Specific Searches
Run highly targeted searches such as "Find Commercial or Marketing leaders working on Datroway with a Global or US remit."
Built-In Scoring Engine
Most lead scoring tools give you an empty framework. Athena's is pre-built with pharma intelligence.
Pharma-Mapped Data
The foundation that makes scoring work. 500+ brands and 80,000+ contacts, all categorised by therapeutic area, intent signals, role type, seniority level and more.
Brand Scorer
Score brands based on what matters to you: lifecycle stage, therapeutic focus, administration and intent signals. Set your priorities and your top targets surface instantly.
Lead Scorer
Surface the right people at your priority companies. Score contacts by their pharma role type, associated brands, job change status and seniority. Your highest-value targets rise to the top.
Try the Brand Scorer Lite
See it in action. Test the Brand Scorer with your own criteria and identify your top targets!
MCP-Driven BD Assistant
Connect Athena's Intelligence Hub to Claude or ChatGPT to search smarter, personalise what matters, surface hidden opportunities and turn signals into tailored outreach.
Athena MCP
Athena MCP gives your AI access to Athena's contact, drug, company, conference, signal and relationship intelligence.
Search Athena with AI
Ask Athena to identify target brands, companies, contacts and conferences, then build tailored lists based on your search criteria.
Teach Athena What Matters
Set priorities across therapy areas, launch brands, role types, lifecycle stages and target accounts so Athena can personalise recommendations.
Get Curated Recommendations
Athena surfaces the contacts, brand signals, conference movements and account updates most relevant to you, ensuring you don't miss key movements and signals.
Turn Insights into Messaging
Use Athena's Messaging Assistant to draft highly tailored outreach based on the data mapped against each contact.
PharmIQ Dash
Test your pharmaceutical knowledge with speed-based challenges. Match drugs, companies, therapy areas, and more!
Pharma Intent Signals
A prompting service led by pharma experts, and augmented by AI, to flag intent signals such as job changes, pipeline news catalysts, and champion activity.
Job Change Updates
Receive a monthly list of 1,000+ pharma contacts who have recently changed roles and/or been promoted.
Pipeline News Prompts
Monthly NDA/BLA submissions, positive trial readouts, and drug approval updates — mapped to the contacts working on those assets.
Warm Prospect Prompts
Systematically track your warm pharma contacts and receive prompts when they change role, work on priority brands, or are speaking at upcoming conferences.
Hot Tip Alerts
See this month's highest-priority pipeline news catalysts.
Check out our Pharma Insights Hub
Our free, subscriber-only resource for pipeline insights, job changes, and conference intelligence.
Key Drug Database
Drug intelligence on 600 key pharma drugs including 100+ pipeline and recently approved therapies.
Comprehensive Drug Intelligence
Data on 600+ key drugs including therapeutic area, disease, administration type, lifecycle stage, peak sales forecasts, competitor info, and more. All mapped and filterable.
Pipeline Tracking
Stay ahead of new therapies approaching launch or with new indications coming through. Track PDUFA dates, approval timelines, and clinical trial readouts.
AI-Powered, Human-Verified
Dual AI verification on every data point. Discrepancies get flagged and reviewed by pharma experts to ensure the highest level of accuracy.
Live Brand Scoring
Monthly data updates feed directly into your Brand Scores which are recalculated automatically so your priorities stay current.
Conference Module
Identify the best conferences to attend and maximise your ROI with tools built to help you book more meetings.
Conference Database
A filterable database of 130+ pharmaceutical and therapeutic conferences, with location details, conference links, and event-type filtering.
Pharma Speaker Lists
Easily review a list of over 1,000 event speakers (pharma-only) to help identify the best conferences to attend and the key decision-makers who will be there.
Track Your Top Targets
Use Athena's built-in lead scoring to see where your highest-priority targets are speaking. Filter on your LinkedIn connections to track where your warm contacts will be.
Conference Calendar
Browse the full 2026 pharma conference calendar — 130+ events across commercial, medical affairs, market access and scientific congresses.
View Calendar
What Our Customers Say
Testimonials from pharma sales and BD teams across the industry.
"The Athena BDA Intelligence Hub gives our team the insight they need to prioritize companies and brands, supports our marketing outreach, and supplies our sales team with contact data we can't find anywhere else. We are excited about how our partnership with Athena BDA will help us better serve our clients."
Leigh Anne Siino
Chief Revenue Officer, Spherix
"The Athena BDA database and consulting service allowed us to build an internal lead generation capability. We removed our reliance on external agencies and gained control over our pipeline generating activities, all with significant cost savings."
Jas Hummel
Founder of the Hive Health Group and Former Head of Global Marketing, Avalere Health
"Being able to quickly build lists using the role type, therapy area, and geographical remit drop downs is such a time save. We've found it extremely useful especially for webinar prospecting."
Ben Fisher
Head of Health, WE Communications
"The Key Drug Database and Pipeline Blockbuster prompting service are great tools to keep on top of priority pre-launch drugs. We're using this data for timely reach out on the back of clinical trial announcements and as ammunition in our new business calls."
Jamie Campbell
Associate Director of Commercial Partnerships, Avegen
"The Athena data insights allows us to properly equip our BD team with the right prospecting information for high priority contacts within our target accounts. Thanks to these capabilities, we are now able to save countless hours of desk research each month."
Nico O'Kuinghttons
Group Vice President of Sales, Medisafe
"We've found the Athena BDA data hugely useful to help us identify key stakeholders working on target brands. The pipeline blockbuster prompt service is also great for keeping us up to date on target assets approaching launch."
Theo Ahadome
Commercial Leader, Unite Genomics
"We used the Athena BDA database, prompting service, and consulting to help us improve and scale our demand generation activities. We've generated new interest from target companies we otherwise wouldn't have spoken with, which has led directly to additional in-year revenue."
David Matthews
Chief Business Officer, Beacon Biosignals
"The Athena BDA Intelligence Hub gives our team the insight they need to prioritize companies and brands, supports our marketing outreach, and supplies our sales team with contact data we can't find anywhere else. We are excited about how our partnership with Athena BDA will help us better serve our clients."
Leigh Anne Siino
Chief Revenue Officer, Spherix
"The Athena BDA database and consulting service allowed us to build an internal lead generation capability. We removed our reliance on external agencies and gained control over our pipeline generating activities, all with significant cost savings."
Jas Hummel
Founder of the Hive Health Group and Former Head of Global Marketing, Avalere Health
"Being able to quickly build lists using the role type, therapy area, and geographical remit drop downs is such a time save. We've found it extremely useful especially for webinar prospecting."
Ben Fisher
Head of Health, WE Communications
"The Key Drug Database and Pipeline Blockbuster prompting service are great tools to keep on top of priority pre-launch drugs. We're using this data for timely reach out on the back of clinical trial announcements and as ammunition in our new business calls."
Jamie Campbell
Associate Director of Commercial Partnerships, Avegen
"The Athena data insights allows us to properly equip our BD team with the right prospecting information for high priority contacts within our target accounts. Thanks to these capabilities, we are now able to save countless hours of desk research each month."
Nico O'Kuinghttons
Group Vice President of Sales, Medisafe
"We've found the Athena BDA data hugely useful to help us identify key stakeholders working on target brands. The pipeline blockbuster prompt service is also great for keeping us up to date on target assets approaching launch."
Theo Ahadome
Commercial Leader, Unite Genomics
"We used the Athena BDA database, prompting service, and consulting to help us improve and scale our demand generation activities. We've generated new interest from target companies we otherwise wouldn't have spoken with, which has led directly to additional in-year revenue."
David Matthews
Chief Business Officer, Beacon Biosignals